Iconic London
Branding & Packaging Design
Offering trend led, celebrity approved products (it’s graced the face of Kim Kardashian, for one) and application tools that challenge tradition – Iconic London was founded by trained make up artist Jade Elliott in 2014.
With crafty contouring tools, volumising lip plumpers, heavenly highlighters and brilliant makeup brush sets, this is the range responsible for the flawless faces and seamless selfies that dreams are made of.
Now the UK’s number 1 seller of cruelty free make up, we were approached by Iconic to represent them as the ‘rebellious, urban yet glam younger sister of Chanel’, though more accessible and but still luxurious and endlessly chic.
Designed at: ROAR Creativity
